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November 13, 2025 | 1 hour ago

South Korea's KG Mobility to build vehicle assembly plant in Algeria

South Korean manufacturer KG Mobility, formerly SsangYong Motor, plans to build a vehicle assembly plant in Algeria to strengthen its presence in Africa, following its expansion into the Middle East and Southeast Asia, Business Korea reported on Monday, 10 November, a South Korean business magazine, highlighting the group's strategy to offset weak domestic demand by increasing sales in emerging countries.

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KGM, formerly SsangYong Motor, plans to construct a CKD plant in Algeria in partnership with Emin Auto. This unit, which will assemble imported parts, is expected to start operating next year and produce 10,000 vehicles annually, primarily the Musso pickup and Torres SUV, which are tailored to African road conditions. Emin Auto, a long-standing player in the Algerian automotive distribution market, is already involved in other industrial projects, including a commercial vehicle plant in Tamzoura with Chinese manufacturer JAC.

This project is part of KGM's global strategy to diversify its sales and offset stagnation in the domestic market. The Algerian plant will also serve as a base for exports to other African countries, a region where automotive demand is growing at 3-4% per year. At the same time, KGM is developing similar projects in Saudi Arabia, Vietnam, and Indonesia, thereby consolidating its international expansion.

The results are already tangible: KGM exports are steadily increasing, rising from 28,133 units in 2021 to over 62,000 in 2024. Between January and October 2025, they reached 57,436 units (+18% compared to the previous year) and are expected to exceed 70,000 units by the end of the year. Algeria, therefore, appears to be a strategic pillar in KGM's African expansion, confirming its global growth momentum thanks to a sustained and diversified export policy.

November 13, 2025 | algeria-logo